From the initial idea of the brand to now, we wanted to create high quality products in the most responsible and ethical way. Being very conscious and aware after our research of the devastating effects of fast fashion and plastic pollution to our environment and wildlife.

We inject sustainability in all our efforts, in how we work, who we work with and the processes used to get to the end product.

We only stock products constructed from 100% Organic Cotton and Recycled Materials

All of our designs where printed, are created using printing techniques which use non-harmful inks and sustainable production methods.

Our embroidered products are eco-friendly too, by using 100% natural rayon viscose thread, which is made from wood pulp from sustainably managed forests.

We are Ecologi Ambassadors and partnering with them enables us to give back to the environment through various projects across the world. We are proud to give our customers the opportunity to plant a tree with each product they purchase.🌲